Privacy policy

Privacy Policy

Last updated: November 15, 2022

This Privacy Policy explains how Driftbricks (“we”, “us”, “our”) collects, uses, and shares Personal Information when you visit or make a purchase from https://driftbricks.com (the “Site”).

Contact

If you have questions, want more details about our privacy practices, or want to make a complaint, contact us:

Collecting Personal Information

When you visit the Site, we collect information about your device, your interaction with the Site, and information needed to process purchases. We also collect information if you contact us for support.

“Personal Information” means information linked to an identifiable person.

Device information

  • Purpose: Load the Site correctly. Run analytics to improve performance.
  • Source: Collected automatically using cookies, log files, web beacons, tags, or pixels.
  • Shared with: Shopify (our processor).
  • Examples: Browser version, IP address, time zone, cookie data.

Order information

  • Purpose: Process your order, payments, shipping, confirmations, communication, fraud screening, and marketing based on your preferences.
  • Source: Collected from you.
  • Shared with: Shopify (our processor).
  • Examples: Name, billing address, shipping address, payment information, email address, phone number.

Customer support information

  • Purpose: Provide customer support.
  • Source: Collected from you.

Minors

The Site is not intended for people under age 12. We do not knowingly collect Personal Information from children. If you are a parent or guardian and think your child gave us Personal Information, contact us to request deletion.

Sharing Personal Information

We share Personal Information with service providers so we can deliver our services and fulfill orders. Examples:

  • We use Shopify to run our online store. Shopify has its own privacy policy. You find it on Shopify’s website.
  • We share Personal Information to comply with laws and regulations, respond to lawful requests, and protect our rights.

Behavioural Advertising

We use Personal Information to show ads or marketing we think match your interests. Examples:

  • We use Google Analytics to understand how people use the Site. You opt out using Google’s opt-out tool.
  • We use Shopify Audiences to help show ads on other websites. We share information about your use of the Site, your purchases, and the email address linked to your purchases with Shopify Audiences.
  • We use tools such as Google services and the Facebook pixel.

To learn how targeted ads work, visit the Network Advertising Initiative (NAI) website. You also opt out through the Digital Advertising Alliance opt-out portal.

You also manage ad settings in platforms such as Google and Facebook.

Using Personal Information

We use Personal Information to provide services to you. This includes:

  • Offering products for sale
  • Processing payments
  • Shipping and order fulfillment
  • Order updates and confirmations
  • Marketing about products, services, and offers based on your preferences

Lawful basis (EEA)

If you live in the European Economic Area (EEA), we process Personal Information under these lawful bases:

  • Your consent
  • Performance of a contract with you
  • Compliance with legal obligations
  • Protection of vital interests
  • Public interest tasks
  • Legitimate interests that do not override your rights and freedoms

Retention

If you place an order, we keep your Personal Information for our records unless you ask us to erase it.

Automatic decision-making

If you live in the EEA, you object to processing based only on automated decision-making, including profiling, when it has a legal effect on you or significantly affects you.

Shopify uses limited automated decision-making for fraud prevention. This does not have a legal or significant effect on you.

  • Temporary blacklist of IP addresses linked to repeated failed transactions (for a small number of hours).
  • Temporary blacklist of credit cards linked to blacklisted IP addresses (for a small number of days).

Cookies

Cookies are either “session” cookies (end when you stop browsing) or “persistent” cookies (stay until they expire or you delete them). Most cookies we use are persistent and expire between 30 minutes and two years from the date they are placed on your device.

You control cookies through your browser settings. If you block or delete cookies, parts of the Site may not work. Some sharing with advertising partners might still happen even if you block cookies. Follow the opt-out steps in the Behavioural Advertising section for those partners.

Do Not Track

Browsers do not share a single standard for “Do Not Track” signals. We do not change our practices when your browser sends a Do Not Track signal.

Changes

We update this Privacy Policy to reflect changes in our practices or for legal or operational reasons. Check this page for updates.

Contact

Privacy questions:

Driftbricks
Email: support@driftbricks.com